Adams Outdoor Advertising has been named a finalist by the Outdoor Advertising Association of America (OAAA) for the 2012 OBIE Awards, one of the most esteemed prizes in advertising. The OBIE Awards recognize creative excellence in out of home advertising and are the oldest awards program in the advertising industry. Adams has been nominated for two campaigns, both for McDonald's.

Adams is one of 44 agencies competing for the coveted OBIE Best of Show. Competition this year was fierce, with hundreds of executions judged by an all-star lineup of industry talent.

“Out of home may be one of the oldest advertising media, but this year’s nominees demonstrate its continuing relevance in today’s marketplace,” said Stephen Freitas, OAAA chief marketing officer. “This campaign represents the many ways out of home can connect with consumers on the go each and every day.”

This year’s winners will be announced at the 70th Annual OBIE Awards Gala on Wednesday, May 2. The event will be held on the closing night of the TAB/OAAA Out of Home Conference & Marketing Expo at the Fontainebleau Miami Beach. 

Members of the press interested in attending the event should contact Nicole Hayes at (202) 833-5566.

OAAA is the trade association for the more than 800 outdoor advertising companies that make up more than 90 percent of the industry’s revenue. For more than 120 years, the association has been dedicated to leading and uniting a responsible outdoor advertising industry that is committed to serving the needs of advertisers, consumers, and communities. For more information, please visit www.oaaa.org.