Greensboro • High Point • Winston-Salem • Fayetteville • Greenville • Goldsboro • burlington • Wilkesboro • north Wilkesboro • kernersville
The Greensboro–High Point–Winston-Salem region is one of the Southeast’s most strategically positioned markets. Major employers—including Hanes Brands, Lowes Foods, FedEx Ground, Krispy Kreme, Atrium Health, Novant Health, Honda Aircraft Company, and Volvo Trucks North America—span healthcare, manufacturing, aerospace, logistics, and consumer goods.
Anchored by Piedmont Triad International Airport (PTI) at the crossroads of major East Coast corridors, the Triad serves as a critical logistics and pass-through hub within a day’s drive of most of the U.S. population, fueling continuous commercial movement and growth.
With 20+ colleges and universities and nearly 100,000 students, the Triad’s higher education presence fuels significant economic activity and steady daily movement throughout campus, retail, residential, and entertainment areas. This traffic is led by major institutions including UNC Greensboro, NC A&T, Wake Forest, High Point University, and Winston-Salem State.
Winston-Salem (Innovation Quarter), Greensboro (Friendly Center, Downtown), High Point, Fayetteville, Greenville, Goldsboro, Burlington, Wilkesboro, North Wilkesboro, Kernersville
I-40, I-85, I-73, I-74, US-29, US-220, US-421, US-68
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Billboard pricing in the Triad depends on proximity to interstates, urban centers, and traffic flow. High-visibility boards along I-40 and I-85 are typically priced higher than neighborhood routes. Adams Outdoor Advertising helps clients identify cost-effective placements that maximize exposure.
Billboards are highly effective for Triad commuters, with consistent daily traffic connecting Greensboro, Winston-Salem, and High Point. Adams Outdoor Advertising’s network ensures your message reaches audiences traveling between work, universities, and entertainment districts.
Yes. Digital displays throughout the Triad allow for flexible, time-sensitive messaging. Adams Outdoor Advertising’s digital technology enables frequent creative updates and data-driven campaign adjustments.
Top billboard advertisers include furniture, healthcare, education, and retail brands. Adams Outdoor Advertising collaborates with these sectors to design campaigns that strengthen brand visibility during trade shows and seasonal events.
The Triad’s billboard market is moderately competitive, with demand spikes during High Point Market events, university activities, and the holiday shopping season. Adams Outdoor Advertising helps advertisers plan ahead to secure high-impact placements.
Adams Outdoor Greensboro | High Point | Winston-Salem
876 N Liberty St. 2nd Floor
Winston Salem, North Carolina 27101
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